website

creation

process

Briefing

I collect all the information about your business to help create website that will fit your goals the most.

I might need:

product info

target market info

None of the information you give me will be disclosed without your permission. All the information I collect is necessary for me to understand your needs.

and

research

I will also request information needed at the website:

sales/promotion plans

Pictures

what would you love and hate at your website

Text

Prices

Delivery terms

Competitors research:

Inspiration research
Target audience research

Legal info, etc.

Project total cost estimation. You will receive final quote after technical assignment is created.

to book the spot and start the project

*this amount will be deducted from the total cost of the project

Prepayment

$400*

Websites

Socials

Offers and visuals, best and worst practises.

Ads (on Instagram and Facebook)

Mood board

and

an overall vision

I will piece everything from the last step together in one file and present it to you in a call or any other preferred methods of communication.

Create an inspiration board for style, colors and fonts.

I will review all the information (texts, pictures and graphics) you provided. I will:

Read the text

Structure the text according to the research

Remove the extra

if there is no text/pictures, then I’ll give the assignment to create them. I will:

Select the pictures

Website materials review

Edit the pictures according to the project style

I don’t use AI or stock images for my projects because I strongly believe that it wipes out the brand’s identity.

Find references

Collect them in one document

The goal of the website is to get customers acquainted with your product. And show them the real picture.

However, if usage of AI is required for creative representation of the product, then I’m all in!

Describe what you need to pay attention at

Help find team (optional)

Technical assignment

Step 1:

Description of the company

Step 2:

Description of the product

Step 3:

Description of the target audience

Approval from both sides.

Total cost calculation

Step 4:

Setting the goal

Step 5:

Describing the vision, mood board

Step 6:

Dos and Don’ts

Step 9:

Sign off that all the info that is needed to create the website

(pictures, text, legal info, other info such as sizes, delivery terms, etc.,) have been sent and received.

Step 8:

(the list of names of the said services)

List of all the services that need to be connected to the website

Step 7:

Website structure

(written down, no prototyping at this stage)

Website architecture, black and white prototyping

A map of all the pages and the customer journey through the website (not applicable for landing pages)

The layout of all the text and potential composition of the website (all pages) desktop version.

No colors at this point, default font

Goal: see how information is presented, the structure and the order of the blocks, etc.

Create a convenient, easy customer journey. Focus on marketing.

Payment 30%

2 sets of corrections

First two screen concepts

3 to 5 concepts of the first 2 screens: colorful samples of the first screen with the info from the previous step to select the project’s final style.

Desktop version of the main page

The final look at the page before making it live: all the colors, composition, fonts, pictures, text will be here.

No animation at this stage, the buttons and links don’t work at this stage.

1 set of corrections to the design

Note: I might not approve some changes due to technical limitations of the website builder I work with or because I’ve already made the best choice according to the marketing purposes of your project. I will explain in detail why I don’t approve a certain change. Applies to all the corrections during the project.

(design mock-up)

(composition, pictures, fonts, text layout, colors)